I'm Annett, a digital designer and developer in Vancouver.
I started out building for the web, later specialized in email, and along the way discovered how much I love the systems behind it all. Now I'm bringing AI into the mix — building tools, workflows, and the occasional side project that somehow ends up a little bigger than planned.
Things I've figured out, things I'm still figuring out, and the occasional story from somewhere in between.
August 28, 2026
Aug 28, 2026
July 15, 2026
Jul 15, 2026
June 25, 2026
Jun 25, 2026
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Course
COURSE · IN PROGRESS
Email Design Course
A course on building resilient email design systems — dark mode, accessibility, and the AI-assisted workflow.
In progress
In progress
20
+
10
+
36
+
100
%
Some started with a problem. Others with something I wanted in my own life. Either way, curiosity tends to turn into a project around here.
Español
LEARNING + AI
Learning Spanish
I love Spain. Languages, unfortunately, don't come quite as naturally. What started with sticky notes all over my home turned into my own Spanish course — with explanations in English and German, and AI helping me experiment with how I learn.
Ongoing
¡Vamos! ↗
Business Directory
COMMUNITY
German-Canadian community
I help run Deutsche in Vancouver, a Facebook community of nearly 4,000 people, and started our WhatsApp community of almost 200. People come looking for German businesses, jobs, connections or simply a helping hand when they're new to Canada. I've been that newcomer myself. This directory is my attempt to make some of those connections easier.
Coming soon
Bilingual
COMMUNITY · IN PROGRESS
Bilingual Playmate
This one started with parents in that same community looking for German-speaking playmates for their kids. There are few German-language school options in Vancouver and the Lower Mainland, so I'm exploring an easier way for these families to find each other.
Coming soon
“
When I see the same problem surface more than twice, I start wondering if there's a fix for it. Usually, that's where the rabbit hole begins.
Talk
Barcelona
2026 ↗
Talk
Sunshine Coast
2026
Talk
Virtual · global
2026 ↗
Talk
Toronto
2025
Talk
Munich
2025
Talk
Virtual
2025 ↗
Talk
Chicago
2022
Panel
Savannah
2019
Talk
Whistler
2014
Attended
Greenville
2024
Attended
New York City
2019
Attended
London
2019
Attended
Vancouver
2019
Attended
Munich
2018
Attended
Boston
'15–'17
Attended
Vancouver
2015
Feature
‘Your Brand Book Stops at the Inbox’
2026 ↗
Feature
‘Stop treating email dark mode like an afterthought’
2026 ↗
Feature
Named among the people to follow
2024 ↗
Interview
Featured designer interview
2023 ↗
Award
Litmus
2020 ↗
Open for interviews & guest posts
Commentary on email design systems, dark mode, accessibility and AI-assisted QA — happy to give a quote, sit for an interview, or write a guest piece.
Video · Unpacked · Mar 4, 2025
The 'Mise en place' of Email Production Process 1.0
Video · Festival of Email · Nov 4, 2025
The 'Mise en place' of Email Production Process 2.0
Slides · Sender Symposium
Designing for Reality — Dark Mode, Accessibility & the Modern Inbox
Slides · Festival of Email
The Mise en Place of the Email Production Process
AI-assisted learning
Community building
I figure out how things work, then usually wonder if there's a better way to do them. Sometimes that ends in a tool. Sometimes a course. Occasionally dinner for eight.
Curiosity has caused me a fair amount of work over the years. I don't seem particularly interested in fixing that.
Kayaking
travel
Roller Skating
Rowing
Sailing
yoga
Roller Derby
hiking
Kayaking
travel
Roller Skating
Rowing
Sailing
yoga
Roller Derby
hiking
That's where I focus on email — design systems, development, accessibility, dark mode, and helping teams build emails that hold up in the real world.
